Digital | 4:14 February 24, 2010 | Sam Andrews | Print this story

Deluxe snaps up digital service MediaRecall

Digital cinema-to-DVD services provider Deluxe Entertainment Services Group has bought the assets of Chicago-based MediaRecall Holdings.

MediaRecall provides processes and technologies for digitising, clip selecting, meta-logging, and transcribing enterprise-scale video archives, enabling them to be more easily searched and exploited online.

The company, which has 2,000 staff, is now a part of Deluxe Digital Media reporting to Senior Vice President Operations Gray Ainsworth, who the firm continued to seek ways to add value for content owners.

“MediaRecall entered the online video space at the right time as large content owners are trying to find more efficient ways to get their content digitised and searchable online,” Ainsworth said. “They did a terrific job on the client projects we have done together, and this transaction was a logical next step for us.”

The business will operate under the name MediaRecall by Deluxe and will remain in its current metro-Chicago offices.